DoodyCalls, a prominent member of the Authority Brands family, is marking a significant milestone in 2025 - 25 years of transforming the pet waste management industry. From its humble beginnings as a small local business to its current status as a nationwide network of franchises, DoodyCalls has consistently demonstrated the power of innovative thinking in the franchising world.

The Genesis of a Unique Franchise Opportunity
In 2000, Northern Virginia residents Jacob and Susan D'Aniello stumbled upon an unconventional business idea that would eventually evolve into the DoodyCalls franchise. Inspired by an article on unique ventures, the couple recognized a gap in the market for professional pet waste removal services. Armed with nothing more than a bucket, a rake, and an unwavering commitment to customer satisfaction, they launched what would become a pioneering franchise in the pet services industry.
The early days of DoodyCalls saw the D'Aniellos personally handling every aspect of the business. From waste removal to customer service, they built their reputation on reliability and exceptional service. As word spread and demand grew, so did their vision for what DoodyCalls could become.

Expanding the DoodyCalls Franchise Model
In 2004, DoodyCalls took a significant step in its growth journey by embracing the franchising model. This strategic move allowed the company to expand its reach, bringing its much-needed services to communities across the nation. The DoodyCalls franchise opportunity quickly gained traction, attracting entrepreneurs who saw the potential in this niche market.
As part of its expansion, DoodyCalls diversified its service offerings. The company moved beyond residential waste removal to include:
This diversification not only broadened the appeal of the DoodyCalls franchise but also solidified its position as a comprehensive pet waste management solution.

Innovation and Growth in the Franchising Landscape
DoodyCalls' commitment to innovation has been a key factor in its franchising success. The company has consistently developed proprietary tools, eco-friendly practices, and efficient systems to enhance customer satisfaction and support franchise owners. This dedication to improvement has helped DoodyCalls maintain its edge in a competitive market.
Today, DoodyCalls stands as the nation's leading pet waste management company, with over 70 franchise owners operating more than 100 locations across 27 states. This impressive growth is a testament to the strength of the DoodyCalls franchise model and its appeal to entrepreneurs seeking a proven business opportunity.
The DoodyCalls Franchise: A Part of Authority Brands
The success of DoodyCalls has not gone unnoticed in the franchising world. In 2021, DoodyCalls became part of Authority Brands, a leading home service franchisor. This partnership has further enhanced the support and resources available to DoodyCalls franchise owners, providing them with the backing of a larger organization while maintaining the unique identity that has made DoodyCalls successful.
As an Authority Brands company, DoodyCalls benefits from:
- Enhanced marketing support
- Advanced technology solutions
- Operational expertise
- A network of complementary home service brands
This synergy has allowed DoodyCalls to continue its growth trajectory while maintaining its commitment to quality service and customer satisfaction.
Celebrating 25 Years: Innovations and Future Prospects
As DoodyCalls celebrates its 25th anniversary, the company continues to innovate and expand its service offerings. Recent additions to the DoodyCalls franchise repertoire include:
- DoodyFresh treatment: A solution designed to eliminate outdoor pet odors and sanitize hard surfaces
- Pet waste station rentals: Available for events, festivals, and both indoor and outdoor gatherings
These new services demonstrate DoodyCalls' ongoing commitment to meeting the evolving needs of pet owners and communities, further enhancing the value proposition of the DoodyCalls franchise opportunity.
The story of DoodyCalls is one of perseverance, growth, and an unwavering commitment to making the world a cleaner, happier place. From that first yard in Northern Virginia to thousands of satisfied customers nationwide, DoodyCalls has proven that with the right idea, dedication, and a solid franchising model, it's possible to build a thriving business in even the most unexpected industries.
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